Images Don't Help You Rank on Google

Although the images that you use on your web pages can tell a story as much as the words do, they don't help with your Google rankings.

This has been confirmed by Google's John Mu:

"There is no automatic effect from adding images. ๐ŸŒ John ๐ŸŒ (@JohnMu)" May 2, 2021

"I understand that nobody likes looking at blog posts and feeling like theyโ€™re reading an essay."

"I also appreciate that a picture paints a thousand words."

"Images can also help social sharing and cut through any language barriers, so I appreciate their importance."

"However, you don't need them to rank on Google."